we move healthcare forward as a trusted community of top executives & advisors

inside our circle, we see health differently.

about us

we understand the rigors that come with being a top healthcare executive. balancing the needs of today’s p&l with the investments required to matter tomorrow is a delicate act. we curate a private community that meets multiple times each year to bring forward the elevated ideas, strategic partnerships, investments & adjacent networking opportunities that help key executives like you successfully navigate the trends shaping our industry. we’ve combined the best parts of strategic planning & high-end retreats into a set of offerings fine tuned over the last five years to help you with your growth, margin improvement & future investment needs. 

it’s no coincidence that we’ve found our home in jackson hole, wy. this is a special place with deep roots in healthcare. in 1971, a group of diverse thinkers and industry executives came together to form the jackson hole group. they were a major voice in the universal healthcare versus private market solutions debate that raged into the mid-90’s. m4 innovation honors that legacy by being here, but it is our time through this community to write the next stories that will mold the coming decades… all from this valley… all driven by your inspiration to make a real difference. 

we hand you the tools, insights, and network that you won’t find anywhere else. together, we take on the challenges and growth opportunities within our community for this complex industry that is always changing.


top industry executive members



member organizations


2 annual

4mul8 strategy groups


brian melanson | president & founder

brian is the founder & president of m4 innovation—a private healthcare community for executives and investors. our team is passionately aligned around our mission to work with a breadth of healthcare & insurance-focused companies to unlock the partnerships that will significantly define the next three to five years for the industry.

brian has over 15 years of healthcare experience, with the last five working with household brands and growth-stage companies as part of the overall mission at m4 innovation. previously, he has held roles at premera blue cross, humana, digital insurance and destiny health. brian has been a lifelong entrepreneur inspired by the creativity & extreme drive it takes to source new ideas & turn them into meaningful solutions. this drive flows over into the work of our team to be the best source for elevated thinking in healthcare.

brian has built successful businesses outside of healthcare—including a technology company focused on identifying process inefficiencies for pharmaceutical & manufacturing organizations along with running a high-end women’s shoe magazine.

having worked in both startups and large organizations, brian has become a key part of the team for many top healthcare executives to creatively identify and vet what needs to be done today… all so that their businesses can remain impactful tomorrow. we believe that it takes a deeply connected community of diverse opinions to truly impact our industry. this is the curated experience that is embedded into our team’s culture to be the driving force for success with each of our members.