Chris Taylor #Elevated | m4 innovation

How does the industry form the necessary marriage between digital therapeutics and market access?

by Brian Melanson | Chris Taylor #Elevated

contributed by Chris Taylor Sally’s story (and how it tells us DTx distribution is broken): Sally has been looking forward to (for quite some time) her first granddaughter’s first birthday. You may be a parent or relative who has participated in this type of...

Minneapolis grō: Dinner, Drinks, & ICHRA

by Brian Melanson | Chris Taylor #Elevated, Forward Thinking

If you haven’t been to one of m4 innovation’s private meetings, then this report out might serve as an indicator as to what the experience is like. We had 18 senior executives from different sides of the healthcare industry join us for dinner, drinks and debate over...

The real lesson from the breakdown of the “bundling economy,” and why ICHRA just might be a bigger part of your future.

by Brian Melanson | Chris Taylor #Elevated

contributed by Chris Taylor in collaboration with Brian Melanson THE GREAT UNBUNDLING MYTH: Do you remember making a “mixed tape?” You know, this was when you bought an album and then copied over only the hit songs you wanted (for your sweetheart or for you)? If I...